BUS 421 BUS421 BUS/421 Week 4 Discussion 1 Communicating Crisis (Ashford University)
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Communicating Crisis. 1st Post Due by Day 3. Read the article, “The Tesla Fire is a Textbook PR Problem – And They should Fix It.” How did Tesla address the fire with the organization’s Model S in October, 2013? Was the organization upfront and forthcoming? Why or why not? Discuss at least three recommendations for Tesla to use when communicating with the public regarding this crisis.
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